St. Lucia: More than just sun, sea and sand

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Transformation coming to St. Lucia tourism product

“It’s very important that we mobilize the entire community and send a very strong statement to our people that there is a place and there is a role in this industry for them,” he said.
“I think that one of the weaknesses of the industry has been the tremendous leakage that would ultimately come about because of its mere structure. It’s dominated by foreign investments and that’s one of the weaknesses of the industry.
So we’ve got to solidify it now and utilize all of the options for revenue generation and economic development in our country so that when we talk about tourism we don’t just look at a broad figure where we say that tourism contributes to economic growth, but rather economic development.”

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