CARIBBEAN-Tourism observatories can strengthen sustainable tourism in Latin America and the Caribbean.

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Tourism officials reviewing data on screens at tourism observatory meeting
Experts say tourism observatories can boost sustainable tourism across the region

SAO PAULO, Brazil, CMC – The Inter-American Development Bank (IDB) has launched a new publication highlighting how tourism observatories can strengthen sustainable tourism development in Latin America and the Caribbean by improving data-driven decision-making, governance, and destination management.

The publication, titled ” Shaping Sustainable Tourism-the Role of Tourism Observatories in Latin America and the Caribbean,” was launched in collaboration with the World Tourism Organization (UN Tourism) during the recently held 1st World Travel Market (WTM) Latin America Ministers’ Summit.
(File Photo)

The report emphasizes the importance of regularly, timely, reliable, and locally generated data for sustainable tourism management.

Tourism observatories, such as UN Tourism and the International Network of Sustainable Tourism Observatories (INSTO), enable destinations to monitor key indicators, including supply and demand trends, resource use, and tourism capacities, and translate this information into actionable insights for planning, investment, and policy decisions.

It also underscores the importance of participatory governance, showing how observatories create platforms for public and private stakeholders to align priorities, strengthen coordination, and support more transparent and accountable tourism.

The analysis provides an overview of how tourism observatories operate and presents case studies and best practices from across Latin America and the Caribbean.

The findings highlight that tourism observatories can contribute to better governance by enabling early identification of risks and opportunities supporting integrated decision-making, and improving the measurement of economic, social, and environmental sustainability, particularly at the destination level.

The publication comes amid increased engagement by international organizations in supporting sustainable tourism programs in Latin America and the Caribbean, highlighting how investment in tourism observatories can bridge national strategies and local action while strengthening transparent, accountable, and sustainabilityfocused destination governance.

WTM Latin America, which featured a range of activities, was held under the theme “Latin American Tourism: Responsible and Regenerative for the Future”.

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